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Du/er is redesigning the winter jean from the yarn up

Fast Company//100-word brief
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Du/er is redesigning the winter jean from the yarn up. If you live in a place with a cold winter, dressing for work in the middle of January is more complicated than it seems. You want to wear your jeans to the office, but ordinary denim doesn’t provide enough warmth on freezing day. The available solutions aren’t great. You could wear thermal leggings under your jeans, but you’ll start sweating the minute you leave the sidewalk to enter your heated building. Fleece-lined jeans are often stiff and bulky. [Photo: Courtesy Du/er] Du/er, a decade-old Canadian brand, has been working on.

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