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Why solopreneurs should plan in 90-day cycles

Fast Company//100-word brief
The short version

Why solopreneurs should plan in 90-day cycles. When I was on the executive team at a tech company, I was used to setting annual goals. It was an exercise the company went through every January, with monthly and quarterly comparisons against what had been planned. Running a solo business is very different. January’s goals might be obsolete by March because there are simply so many variables. As a solopreneur , I realized I had to be much more fluid . A single client’s decision can drastically alter the course of your business, and so can a change.

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